The luxury footwear and accessories designer opened a permanent space inside the Le Bon Marché Rive Gauche department store. The Amina Muaddi corner will feature an exclusive selection of the brand’s signature styles. The space, designed by Crosby Studio, was conceived to reflect the brand’s universe, combining elegance with an avant-garde spirit. The new retail space marks a significant milestone in the brand’s expansion and reinforces its presence in the Paris luxury landscape. The opening follows the debut of a similar space at Harrods in 2023, the designer’s first permanent retail footprint. In February, the designer released her latest collection that launched alongside a campaign that featured model and social media star Nara Smith. From pumps to sandals, a number of silhouettes are featured in the collection, including new designs and reimagined versions of existing styles.