Central Department Store proudly announced ‘SHEPOSSIBLE: WOMEN'S AGENDA’ campaign in celebration of International Women's Day 2025. Under the theme ‘Elevating the Women's Agenda for a Sustainable Future’, this initiative aims to ignite the power of possibility by delivering positive energy, inspiring women in all roles, and driving equality and sustainability. The campaign features six creative highlights until 1st April 2025, at Central Chidlom and other select Central stores:

 

1.Women Agenda's Talks: A discussion forum featuring accomplished women from various fields sharing transformative ideas for the future. Led by Khun Natira Boonsri, CEO of Central Department Store Group under Central Retail, the event received great attention.

 

2.Women's Art Exhibition: A showcase of artistic expressions reflecting women’s power through creative displays by renowned artists Khun Ploenchan Vinyaratn (@MookV) and Khun Pritika Sachanandani.

 

3.Manifest Your Dreams: An opportunity for visitors to write messages to their future selves, capture memorable photos, and energize every moment.

 

4.Central Beauty Playground: Experience the latest in makeup, skincare, new services, and cutting-edge beauty technologies from top beauty brands.

 

5.Women’s Activities: This event featured influential women sharing powerful words that sparked change and motivation. Another highlight was the ‘T-Shirt Designed By Yourself’ activity.

 

6.Women’s CSR Program: Shop SHEPOSSIBLE x Freen shirts and bags, with all proceeds donated to the Association for the Promotion of the Status of Women.