Costa Rosa opened an inaugural pop-up store on March 28 to April 21 at Liverpool Santa Fe. This vibrant space marks the beginning of the Spring-Summer season, offering a unique and immersive shopping experience. Inspired by the essence of beach clubs, Costa Rosa features a lively design and fresh atmosphere that encapsulate the energy of the season. Beyond showcasing a curated selection of products, Costa Rosa delivers a experience, incorporating strategies that surprise and enhance our customers' shopping journey. This project is the result of the collaborative efforts of the visual merchandising creative team, digital signage, marketing, trends, and operations VM teams.