Fresh from the printer: the Spring/Summer 2025 magazines for customers of KaDeWe, Alsterhaus, and Oberpollinger mark a new chapter in editorial storytelling, centering around the new spring-summer campaign ‘You Belong to Me’ and moreover, community inspired content. The issues create the strong sense of belonging, embracing community, inclusivity and individuality, and naturally underline the connection of people to the iconic department stores.

For the first time, the magazines integrate community-driven content by highlighting the favorite pieces of their wearers with those special items that shape their identity and self-expression through fashion. Of course, the magazines explore many more of a diverse range of themes, from fashion and beauty trends to culinary highlights, lifestyle inspirations and art, offering readers a curated blend of luxury, culture, and creativity.