14 August 2024
The Weekly
Hong Kong

Lane Crawford is bringing Italian sartorial savoir-faire to the special administrative region of China via an exclusive partnership with Pitti Immagine Uomo, organizer of the biannual men’s trade show in Florence. Pitti Immagine Uomo will select Italian fashion and accessories brands under three themes: fantastic classic, futuro maschile, and ‘I go out,’ between Sept. 20 and Oct. 8 at the Lane Crawford store in the IFC mall. The showcase will continue afterward at the Lane Crawford store on Canton Road, which is on the neighboring Kowloon side, from Oct. 4 to early November.

 

Between Sept. 20 and 22, for example, brands including Brunello Cucinelli, Borsalino, Doucal’s, Eton Shirts, Fox Umbrellas, Herno, Piacenza 1733 and Stefanobigi will provide made-to-order and personalization services at Lane Crawford IFC. During the weekend of Oct. 4 to 6, meanwhile, customers can expect events presented in collaboration with the J-Quality Factory Brand Project, which was established in 2015 by the Ministry of Economy, Trade and Industry and the Japan Apparel Fashion Industry Council to revitalize the production areas of the sector in Japan.

Featured events will include a talk with Hirofumi Kurino, cofounder of fashion retailer United Arrows; stylist sessions with Japanese stylist Hiroshi Ozawa; a made-to-measure workshop hosted by Japanese suitmaker Sunline, and more.