For the second year in a row, Steen & Strøm Department Store has delivered its highest turnover in over a decade – with a growth of more than 7% in 2024. There is also a strong growth among the leading international luxury brands in the area, with an estimated sales increase of over 20% in 2024 – a clear sign that Oslo’s city centre is solidifying its position as a destination for exclusive shopping experiences. Increased tourism, a favourable tax-free system, and strategic investments have all contributed to this development. Last year, the company launched Tech Hall, an entire floor dedicated to technology, while also opening two new floors of fashion. These initiatives have made Steen & Strøm even more attractive to both local and international visitors.